The Shopify platform provides an easy solution for many to manage their eCommerce sites. Shopify also offers out-of-the-box duplicate content issues which is not good for SEO ranking. Duplicate content negatively impacts ranking performance when multiple URLs are showing the same content. This forces Google to decide which URL to assign higher ranking to, and […] Read More
The term SEO, or Search Engine Optimization, represents a range of techniques that help your site rank higher for search engine queries related to your business. Web users are more likely to click on the top search results because they trust that those results will lead them to quality, relevant answers to their questions or […] Read More
2020 and digital marketing have a lot in common: Full of change, requiring us to think on our feet and prepare for anything. Digital marketing will continue to be tested and have us think outside the box in 2021! Prepare for a successful year with these tips from our digital marketing specialists! Plan for the […] Read More
Get Started For your ecommerce website to have immediate and long term success, it needs a continual flow of new and returning visitors driven by deliberate ecommerce marketing techniques. The traffic that comes to your online store needs to be full of potential buyers. You might have the most well-designed ecommerce website on a popular […] Read More
Whether you are a business owner or Marketing Manager, creating a successful Paid Advertising campaign can take a great deal of knowledge, experience, and the most important commodity we have: TIME. If your goal is creating awareness for your brand, increasing the number of visitors to your website, or just generating more leads for your […] Read More
There is no secret, COVID-19 has impacted all businesses and have left some wondering, what’s next? In times like these, marketing can tend to take a backseat to other factors, which may appear more vital to your business. However, with internet traffic skyrocketing due to “work from home” orders, right now is an excellent opportunity […] Read More
It’s crucial for your business, and everyone is doing it. But where should you start? What does it mean exactly? You know it’s not like traditional marketing, but how is it different? The principles of human psychology haven’t changed, but the methods, channels, and devices have radically transformed in the past two decades. Consumer habits […] Read More
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