How To Win Locally
Since 1986, Mattress Mill has been dedicated to providing a key component of a healthy night’s rest, and to make every effort toward the continued satisfaction of their customers.
71% Increased Online Leads
486% Increased "Get Directions" Conversions
55% Increased Web Traffic
Learn how a custom digital marketing strategy can help your business grow
Contact UsWith new bed-in-a-box companies popping up every month, the mattress industry has never been more competitive. The industry is transforming and many traditional mattress companies have had a hard time keeping up. With 12 sleep competitors in the same small Montana town, Mattress Mill had to stand out. 42connect's goal was to raise brand awareness and increase foot traffic into their showroom.
Using a mix of PPC call-only ads, highly targeted geo-specific search campaigns, promotion of the local listing and brand awareness, we were able to significantly improve lead volume and in-store traffic. With user reviews being a huge part of competitive comparison, 42connect developed a plan to increase review volume to build social proof. Finally, while we can not perfectly measure in-store traffic, we did put in place several online signals to measure the impact of our efforts.
Learn how 42connect can help you today.
Tell us a little bit about your business and we will be in touch soon.
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