Serving Up Serious Growth
272
Increased in total sales
425
Increase in online orders
80
Decrease in Cost-Per-Acquisition
Since 1930, Biro Sales & Service has supported food processors, independent grocers, and restaurants across the U.S. with commercial food processing equipment... Since 1930, Biro Sales & Service has supported food processors, independent grocers, and restaurants across the U.S. with commercial food processing equipment, installation, and maintenance. Despite decades of industry leadership, their online store was underperforming, and digital marketing efforts weren’t delivering ROI. With limited search visibility and high acquisition costs, Biro needed a strategy to scale online sales efficiently. Their goal was to expand eCommerce revenue while staying competitive in a niche B2B market.
42connect implemented a targeted SEO and PPC strategy to increase online visibility, sales, and ad efficiency. The results: a 272% increase in total sales, a 425% surge in online orders, and an 80% decrease in Google Ads cost per acquisition—fueling measurable, profitable eCommerce growth.
42connect implemented a targeted SEO and PPC strategy to increase online visibility, sales, and ad efficiency. The results: a 272% increase in total sales, a 425% surge in online orders, and an 80% decrease in Google Ads cost per acquisition—fueling measurable, profitable eCommerce growth.
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CLIENT
Biro Sales, Inc. – Cleveland, OH
PARTNERSHIP
4+ Years
INDUSTRY
Food Equipment Supplier
SERVICES
- WordPress Design
- WooCommerce Development
- PPC
- SEO
Contact
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